Episode 12 – Building Personas

Wally Brill of Google describes how personas are an invaluable aspect to voice and conversational design because they provide a foundation to the rest of the design process and help unify a team around a consistent experience.


Guest – Wally Brill

Wally Brill is the Head of Conversation Design Advocacy & Education at Google. 

For 20 years he’s taught robots all over the World to carry on natural conversations for the Fortune 500 and their customers. Now at Google, he helps internal groups and external partners develop and maintains best practices of conversation design for the Google Assistant.